On Point Installations

On Point installs office furniture across Chicagoland and the Tri-State Area. The old site didn't fully reflect the areas they cover or optimize for search.

I ran the Full Playbook first: a full audit across all seven focus areas, plus the competitor and market research that tells you what structure and content actually ranks in this industry locally. Then I built the new site on that data. New city pages for the service area. SEO baked into the build from the start, not added after. Lighter, faster, no plugins.

Built with Next.js on Vercel.

If you want this kind of work for your business, see websites and ecommerce.