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Integre Pro

About

Ryan Hagen runs Integre Pro in Woodstock, IL. One person, no employees, with subcontractors when the work calls for them.

The story of how he got here is most of why people hire him. So that comes first.

2004: Digidisco

Ryan started DJing in 1994. Broadcasting training came in 1996, and he sold pro audio at Guitar Center from 1999 to 2001. By 2004 he had signed licensing deals with European and American dance music labels and started a company called Digidisco. The idea was iTunes for DJs.

He hired a developer to build it. The developer took the money and the platform never shipped.

That's the short version. The longer version is that the loss cost him the business. It taught him what bad development actually costs. The buyer who hires a developer is often afraid of that exact outcome. Ryan lived it.

2006 to 2025: Home and Pro Studio

To pay back what Digidisco had cost, he started selling Apple computers and DJ equipment on the side. It outpaced the failing platform within a year. By 2006 the retail operation was profitable enough to spin out as its own business, Home and Pro Studio.

He ran it for nearly twenty years. Apple device refurbishing and resale, DJ equipment. Real inventory, real returns, real Q4-to-Q1 cash flow.

He built and maintained the company's own websites and ecommerce platforms over those years. First on BigCommerce, then on WooCommerce running on WordPress. He migrated the catalog from BigCommerce to WooCommerce when the time came, integrated payment processors, and learned SEO over years of operating a real catalog.

He wound the retail operation down around 2025. The Home and Pro Studio entity still exists as the legacy retail company.

2019 onward: Back to building software

Around 2019, while still running the Apple business, he started building websites for local clients. Mostly WordPress. A painter, a small local business, a banquet hall, a restaurant, a hot dog stand. Five sites between 2019 and 2023. Calibration projects.

After 2023, the work got bigger. A wedding services CRM in Django, with a separate React client portal added later. A predictive analytics platform for college basketball that ran live during the 2026 Final Four. A BigCommerce Catalyst storefront for an elevator parts distributor with a 15,000-part catalog. A Python catalog management app to support that build. An archive consolidation that ties two codebases through JWT auth.

Integre Pro Software LLC

Founded in 2026.

Today

Integre Pro helps small businesses get found on Google, builds websites you actually own, and writes the operational software for the parts of your business that off-the-shelf tools don't cover. Local SEO, modern websites, ecommerce, and operational software. One person doing the work, with subcontractors when the scope calls for them.

The Digidisco loss is why Ryan writes his own code, transfers ownership cleanly, and structures engagements so the client always retains control of what was built.

The technical work behind all of this goes back further than Integre Pro. Technical background

Personal

Three daughters. Woodstock, IL. Golf, when there's time.

If you want to work together, start here.